Marketing for people who've
already tried marketing.

AI-native execution. 20 years in the operator's seat. Manitoba proud.

20+
Years Operating
1:1
Direct Operator Access
AI-First
Every Engagement
MB·CA
Built in Winnipeg
signal_stack--depth=production
14 models in rotationCA-Central

The Signal Stack what we ship, not what we slide-deck

01// orchestration

Multi-model LLM orchestration

We're not married to one vendor. The right model for the call, every call. Routed, fallback-safe, cost-aware.

  • gpt-5
  • claude-4.5
  • gemini-2.5
  • llama-4
  • grok-4
  • mistral
02// retrieval

RAG, embeddings & vector search

Your data, queryable in plain English with citations. Hybrid search, reranking, freshness-aware indexes.

  • pgvector
  • pinecone
  • weaviate
  • bm25+hybrid
  • colbert
03// agents

Autonomous agents & workflows

Lights-on automation that runs while you sleep. Tool-using agents, eval harnesses, guardrails, telemetry.

  • langgraph
  • mcp
  • n8n
  • temporal
  • cron
04// discoverability

AEO / AGO engineering

Be the answer Google, Perplexity, ChatGPT & Claude actually cite. Schema, llms.txt, citation graphs.

  • schema.org
  • llms.txt
  • jsonld
  • e-e-a-t
  • citation-graph
05// fine-tuning

Domain-tuned models & evals

When prompts hit a ceiling, we fine-tune. Distilled, evaluated, and benchmarked before they touch your customer.

  • lora
  • qlora
  • dpo
  • braintrust
  • promptfoo
06// infra

Edge-deployed & cost-instrumented

Built on the stack startups envy and CFOs forgive. Edge-first, observable, and priced by usage, not by seat.

  • vercel
  • supabase
  • cloudflare
  • posthog
  • sentry
avg. tokens / week93B
production workflows47
eval rounds per build200+
data sovereigntyCA·EU
avg. latency p95312ms
What We Do

Six ways we move the needle.

From classic search to the answer engines reshaping how customers find you, we build the full signal stack. One firm. One throat to choke.

01 / Flagship

AI Consulting & Preparedness

StrategyWorkflow Audit Tool StackTeam Training

The AI shift is the biggest change since the internet. We help you read the signal, retool your workflows, and train your team, so you're operating from in front of the wave, not behind it.

02

Digital Marketing

PaidSocialEmail

Full-funnel campaigns built around your real economics, not vanity metrics. Every dollar tracked, every dollar defended.

03

Local SEO

GBPMapsReviews

Own the map pack and the moments customers reach for their phone. Built block-by-block for Winnipeg and beyond.

04

Search Engine Optimization

TechnicalContentLinks

The classic foundation, done right. Technical fixes, content that earns its rank, and link strategy that holds up to scrutiny.

05

Answer Engine Optimization

AEOSchemaFeatured Snippets

Be the answer Google, Perplexity, and Siri actually quote. Structured for citation, not just clicks.

06

AI / Generative Optimization

AGOChatGPTGeminiClaude

When customers ask an AI, your brand should be the recommendation. We engineer your presence inside generative answers.

Why Gallant Signal

Lean and mean, Manitoba proud.

We don't run a 40-person agency with a steakhouse budget. We run a sharp, AI-native team that delivers Fortune-10 service quality at a Prairie price. The result: high value, reasonable investment, and zero corporate fluff.

3–5×

Better return on spend

What an AI-native team does with $3K, traditional agencies need $15K to match.

48hr

Onboarding to live

No three-month "discovery." We move at the speed of small business, because we are one.

100%

Indigenous owned

Métis Citizen owned, Red River Métis. Eligible procurement partner for IBD, PSIB, and SBP set-asides.

1:1

You talk to the operator

No account managers playing telephone. Direct line to the people doing the work.

About

Built in the business, not from a textbook.

Most agencies learn about your industry from a brief. We learned ours from two decades on the floor, in the office, and at the ownership table. Sales. F&I. General management. Partner. Dealer principal.

That depth, combined with purpose-built AI tools and a Manitoba-grown work ethic, means we deliver work that's informed by reality, not theory. Lean by design. Mean about results.

"

We don't just understand marketing theory, we understand what it's like when the month is closing, the lot is full, and you need results yesterday. That's the difference.

MG
Mitch GallantFounder & Principal · Gallant Signal Marketing
Process

First call to first results.

No long onboarding. No months of ramp-up. We move fast because we've done this before, and because Manitoba businesses don't have time to wait.

01 · Signal

Tell us about your business

Two-minute survey below. We ask the right questions to find the biggest opportunity, fast.

02 · Plan

Get a custom proposal

Within 24 hours: an AI-informed proposal built for your situation. No generic packages.

03 · Sit down

Talk to a real human

We walk through the strategy together. You ask anything. We make sure it's a fit both ways.

04 · Ship

Watch it work

We launch fast and report transparently. You see the work, the strategy, and the numbers move.

Get Started

Your custom proposal in two minutes.

Four questions. We'll come back inside 24 hours with an AI-informed plan tailored to your business, your goals, and your budget.

No generic packages, every proposal built for you
Real human follow-up, no chatbot loops
Indigenous procurement-eligible · CCAB pathway
Step 1 / 4

What kind of business are you?

Step 2 / 4

What's the biggest priority?

Step 3 / 4

Monthly marketing investment?

Step 4 / 4

Where do we send it?

Proposal incoming

We're building your AI-informed proposal now. Expect it within 24 hours, and a real human will follow up to walk you through it.

Live human support

Prefer to talk to a person right now?

No chatbot. No ticket queue. Reach out and get a real human, usually within minutes.